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UPM RFID Announces Collaboration with Freedom Shop

Will deliver RFID and NFC tags via new NFC Freedom store online

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By: DAVID SAVASTANO

Contributing Editor, Coatings World and Ink World, Coatings World and Ink World Magazine

UPM RFID and Freedom Shopping, a leading provider of item-level RFID solutions, have joined forces to deliver UHF and NFC RFID tags and inlays from UPM RFID through a new online store, ‘NFC Freedom’ at nfcfreedom.com.

The NFC Freedom product range features UPM BullsEye, UPM Circus and UPM RaceTrack NFC tags, as well as UPM Web and UPM ShortDipole UHF tags in a variety of delivery formats.

Consumers, developers, small businesses and larger companies requiring RFID tag replenishment can now order UPM RFID products at nfcfreedom.com in any order size. In addition to prompt order fulfilment, the site offers easy customized encoding and printing services for each order. Using FreedomTag – Freedom Shopping’s latest online printing and encoding management services – customers can quickly upload instructions for their NFC tag or smart poster orders.

“Freedom Shopping has spent the past months preparing this rapid fulfilment service for NFC solution providers. We intend to provide quick, affordable direct shipments of NFC media. We will also offer a software development kit (SDK) that feeds directly into our ordering system so that NFC solution providers can create a seamless and instant order and shipment cycle for their users,” says Rob Simmons, CEO of Freedom Shopping.

“With the recent resurgence in interest and demand for NFC technology, we’ve seen a lot of RFID companies realize that fulfilling highly customized NFC orders and services isn’t simple,” says Jan Svoboda, sales and marketing director, Americas, UPM RFID. “Freedom Shopping’s competencies in data management, software, RFID services and encoding have proven invaluable in meeting the needs of custom orders from leading, high-profile companies in the NFC technology space.”

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